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Saturday, 5th July, 2008

Kaleidoscope's 25th Anniversary

Kaleidoscope catalogue is 25 years old this year and, to celebrate, Kaleidoscope have created an exclusive 25th Anniversary Collection featuring the style, sophistication and individuality the Kaleidoscope brand is known for.

The Kaleidoscope signature range features the highest quality fabrics, 100% silks and hand-sewn embellishments and is inspired by the latest styles from 5th Avenue.

Kaleidoscope have also have launched a new high profile brand awareness campaign which includes national media, online banners, video MPUs, and direct mail. The campaign tagline is "We love detail" and emphasises the great detail and unique designs that are found in the Kaleidoscope fashion ranges. So, expect to see much more of Kaleidoscope over the coming weeks and months.

Other, brand new, online features available at Kaleidoscope now include:
* 360 degree photography - admire the detail of selected products from every angle
* The Euro Boutique, which has fabulous outfits that are truly chic - all direct from the continent
* Gifts - put a smile on someone's face on that special occasion with a fabulous gift from Kaleidoscope - whatever the occasion you'll find something suitable
* Arts and Crafts - feeling creative? Take a look at Kaleidoscope's new Arts and Crafts section for inspiration and some great deals.

Kaleidoscope is operated by the Otto Group, which also includes Freemans and Grattan. Links to both Freemans and Grattan are provided below.

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Kaleidoscope Catalogue Information is one of the U.K leaders in home shopping aimed at the more mature woman. Kaleidoscope customers can shop online using a pay-and-go method but also have the option to spread costs over a period of time. Minimum credit starts at £200.00 and can increase to £1000.00 in a short period of time, and with the secure Kaleidoscope credit payment method customers can shop with confidence. With special web-exclusive pricing, free returns and goods normally delivered within 3 or 4 days, there`s never been a better time to choose Kaleidoscope.
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Freemans   -   Grattan

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